HootSuite acquires Seesmic, Seesmic customers to be transitioned to HootSuite | VentureBeat (via @24k) – http://t.co/OGPdzjZ2
September 06, 2012
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HootSuite acquires Seesmic, Seesmic customers to be transitioned to HootSuite
HootSuite announced today that it has acquired social media tool maker Seesmic. Seesmic, led by charismatic chief executive Loic Le Meur, who also runs Le Web conference in Paris, is the king of the pivot, starting life as video commenting tool, becoming a Twitter client, transitioning to a client for social services in general, transmogrifying (yes, I'm running out of synonyms here) into a customer relationship management system, and most recently, transforming back into a social media cross-posting tool via its Ping.fm acquisition.

