It must be an “acqui-hire” Still bizarre RT @cultofmac: Apple Has Reportedly Purchased Photo Sharing Startup Color Labs http://t.co/DaEBWpn1
October 18, 2012
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Apple Has Reportedly Purchased Photo Sharing Startup Color Labs | Cult of Mac
You know how some ideas sound really good conceptually but end up not panning out in reality? Color was such an idea. The iPhone app received a ton of hype originally with its $41 million in venture capital funding. The premise was to create a location-based, crowd-sourced photo stream from people's smartphone cameras that was shared publicly for everyone to see.